MCBASSI & COMPANY

Upcoming webinar: does your company make the grade?

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You’ll find out at our September 20 webinar “2012 Good Company Index: What Every CFO Needs to Know.”  And do be sure to bring your CFO – he or she will really get into this stuff!  We’ll be talking about the significant financial outperformance by good companies.

You (and your CFO) will leave the webinar with an understanding of the following:

  • Where you are
  • How you can get good (or better!)
  • A process that sticks

The Good Company Index™ grades companies in areas that predict their future profitability, based on the principles described in Good Company: Business Success in the Worthiness Era. The 2012 grades were just released for 300 of the largest US companies, with grades ranging from A to F based on their behavior as employer, seller, and steward.

Companies with top grades in previous years outperformed their competitors in the stock market by 15 percentage points per year.

See how your company stacks up (and even if your company isn’t yet rated in the Good Company Index, we’ll show you how to take a first pass at calculating a quick Good Company grade).

Most important, you’ll learn how to take action to get better, moving from “program du jour” to a competitive advantage sustainable over the long term.  Laurie Bassi and Jim Shaffer will lead the webinar presentation and discussion.

Join us for the webinar on Thursday, September 20, 2012, from 2:00 to 3:00 p.m., EDT.

Click here to register today!

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