

CEO
Laurie Bassi
The CEO of McBassi & Company, Dr. Laurie Bassi is an internationally-renowned HR analytics expert. In 2001, she founded McBassi, a leader in using behavioral economics to improve organizational performance.

Chief Analyst
Dan McMurrer
An HR analytics expert, Dan McMurrer is the Chief Analyst and a co-founder of McBassi & Company. Dan oversees much of McBassi’s day-to-day project management, as well as its on-going research initiatives.

Chief Strategy Officer
Herbert Rubenstein
Herbert Rubenstein is the Chief Strategy Officer and Legal Counsel at McBassi & Company, where he is responsible for all aspects of business development, strategic planning, and contracts. He also works with clients as an HR strategy consultant.

Chief Technology Officer
Tony DeLollis
Tony DeLollis is a highly experienced systems architect and product leader with almost 20 years of computing and business experience. His main responsibilities include ensuring the security of McBassi’s operating processes and practices.

Project Manager
Lucy Loewen
Lucy Loewen is a Project Manager at McBassi & Company. In addition to corporate research, outreach, and survey data categorization, she maintains McBassi’s social media presence.

Intern
Flash
While in dog years he’s our oldest employee, Flash is the newest addition to the McBassi & Company team.
