Leaders in HR analytics
Laurie Bassi
CEO
The CEO of McBassi & Company, Dr. Laurie Bassi is an internationally-renowned HR analytics expert. In 2001, she founded McBassi, a leader in using behavioral economics to improve organizational performance.
About LaurieDan McMurrer
Chief Analyst
An HR analytics expert, Dan McMurrer is the Chief Analyst and a co-founder of McBassi & Company. Dan oversees much of McBassi’s day-to-day project management, as well as its on-going research initiatives.
About DanHerbert Rubenstein
Chief Strategy Officer
Herbert Rubenstein is the Chief Strategy Officer and Legal Counsel at McBassi & Company, where he is responsible for all aspects of business development, strategic planning, and contracts. He also works with clients as an HR strategy consultant.
About HerbTony DeLollis
Chief Technology Officer
Tony DeLollis is a highly experienced systems architect and product leader with over 20 years of computing and business experience. His main responsibilities include ensuring the security of McBassi’s operating processes and practices.
About TonyLucy Loewen
Project Manager
Lucy Loewen is a Project Manager at McBassi & Company. In addition to corporate research, outreach, and survey data categorization, she maintains McBassi’s social media presence.
About LucyFlash
Intern
While in dog years he’s our oldest employee, Flash is the newest addition to the McBassi & Company team.
About Flash